I gave this talk at the launch of Essentia Analytics, an innovative firm developing software to help fund managers track and improve their susceptibility to behavioural biases.

Join the conversation! 2 Comments

  1. Enjoyed your presentation. I have been researching for simple ways to collect and use biologically based emotional data as part of my emotional regulation training program. You mentioned a I-phone app that you use. Could you tell me more about that.
    Thank you
    Rande Howell


    • Hi Rande

      Thanks for getting in touch. We have been using an iPhone app recently called HRV logger (although there are others out there). It has been produced by a very bright PhD researcher into physiological monitoring called Marco Altini in Italy. You can find his details and more about the app on his website.



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About Mark Fenton-O'Creevy

Mark Fenton-O'Creevy is Professor of Organisational Behaviour at the Open University and is Associate Dean (External Engagement) for the Open University Faculty of Business and Law, where he is also a member of the True Potential Centre for the Public Understanding of Finance (PUFin). He is an educator, researcher and consultant. He has a long standing interest in the work, behaviour and performance of professional traders. He has acted as an academic advisor to BBC programmes including the Money Programme', and 'The Love of Money' and (with Adrian Furnham) created the 'Big Money Test for the BBC's LabUK and the Watchdog programme.


Fund management, Traders


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